Real Heroes In Focus: Iraq war vets get a modeling gig

Posted on 13. Jul, 2010 by in Blog Worthy, Featured

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Iraq war veterans pose for a JC Penney catalog - photo: Splash News --

Iraq war veterans pose for a JC Penney catalog in the Meatpacking District – photo: Splash News –

Now, there’s a sexy-cool sight of our American heroes we don’t see everyday.     

On Monday July 12, our sources got a glimpse of Iraq war veterans turned fashion models at the meatpacking district in New York. Oh yes! It’s all a part of a hush-hush marketing by JC Penney, to be unveiled this fall in the form of a catalogue. While the spokesperson at JCP corporate communications didn’t spill any beans, they did express “it is too early to share any details surrounding our initiative” and advised Brave New Hollywood to keep its ears and eyes open around October when the big announcement will be made public.    

After all, JC Penney has shown a healthy growth in sales performance this past year. The men’s division being the best performer, with great results during Father’s Day.     

 Whatever it is JC Penney, we like what we see so far. More please!!!    

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4 Responses to “Real Heroes In Focus: Iraq war vets get a modeling gig”

  1. avatar

    Lysander

    14. Jul, 2010

    In reality, I think it is very good that these guys are getting back to normal life. God Bless’em.

  2. avatar

    ChazzyWazzy

    14. Jul, 2010

    This is a great move by JCP. If it doesn’t increase sales, it will at least create buzz and more eyeballs lookin’ their way.

  3. avatar

    RNico

    14. Jul, 2010

    They look young to be veterans! :)

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